Overview Of: Why Do People Visit Websites Today?
Why Do People Visit Websites Today?
They were mainly concerned with mobile use and listed these moments as follows:
- I-want-to-know moments. This includes searches for news, general knowledge, how to return an item you bought online, etc.
- I-want-to-go moments. These are searches that are location-specific when a user wants to find something nearby.
- I-want-to-do moments. These include searches for how to fix your dishwasher, how to grow tomatoes, a new recipe for tonight, etc.
- I-want-to-buy moments. This can be anything related to reading reviews or searching for information on buying something large or small.